Email:
melissa@melissabarker.com
LinkedIn:
http://www.linkedin.com/in/melissasbarker
Blog:
www.socialmediamarketingresources.info
Twitter:
http://www.twitter.com/Melissa_Barker
Website:
www.melissabarker.com
Professional profile
- Skilled social media marketing strategist and community manager.
- Professional writer and persuasive public speaker with effective
communication skills.
- Motivated achiever with positive attitude and a strong work
ethic.
- Team player who constantly strives for efficiency and
collaborations.
Professional Experience
Social Media Marketing Strategist
• November 2011 – Present
Integra Telecom,
Portland, OR
- Develop Social Media Marketing strategies for brand strengthening
using social media platforms, such as LinkedIn, Twitter,
Facebook, etc.
- Monitor the social web for feedback and adjust social media
marketing plan according to maximize ROI, using Radian6.
- Train marketing and sales in using social media to build the
brand and influence purchases.
Director of Communications
• July 2011 - November 2011
Own
Point of Sale, Ann Arbor, MI
Social Media Marketing Strategist
• September 2010 – June 2010
Siber Systems,
Fairfax, VA
- Developed Social Media Marketing strategies to evangelize RoboForm and GoodSync through social
media including Facebook, LinkedIn, Twitter, etc.
- Monitored reviews and mentions of our software using Radian6 and
Argyle throughout the web
and serve as a company voice to promote and respond to active
discussions.
- Created promotional articles and other materials.
- Managed the Reseller and Affiliate Programs for RoboForm and
GoodSync.
Social Media Marketing Instructor
• June 2010 – Present
Spokane Falls Community
College,
Spokane, WA
Textbook Author • September 2009 – Present
Cengage Learning, Stamford, CT.
Policy Debate Coach
• September 2008 – June 2010
Gonzaga Preparatory
School, Spokane, WA
-
Taught debate
strategies, promoted teamwork, inspired debaters, and resolved
conflicts.
-
Led
the team to win the 2009 Conway Gonzaga High School Debate
Tournament.
Social Media
Marketing Intern
• July 2009 – November 2009
Virtual Private
Library (www.virtualprivatelibrary.com),
Naples, FL .
Volunteer Work
• September 2008 - December 2009
Girl Scouts of
Eastern Washington and Northern Idaho, Spokane, WA
-
Produced a marketing campaign plan
and PR media kit, and promotional materials.
-
Coordinated various promotional and
cookie sales events.
Education
Gonzaga University, B.A. 2010, Honor Roll, GPA 3.88
Major: Public Relations
Minor: Advertising
Publications
-
Blog:
www.SocialMediaMarketingResources.info
-
Article:
It Pays to Combine Social Media and Search Engine Marketing,
GoArticles.com, June 2011
-
Article:
Employ Technology and Land the Perfect Job, Changing Careers
Magazine, Issue 15, Page 27, October 2010
-
Article:
Facebook will not be the only game in town come 2011; be ready to
take advantage of new social networks!, Crystal Ball - 2011
Predictions from Our Friends and Colleagues, December 15, 2010
-
Article:
5 Steps to Winning Social Media Marketing Plan,
EzineArticles.com, July 2010
-
Article:
Social Entrepreneurs & Social Media Marketing Go Together, Like
Peanut Butter & Jelly, EzineArticles.com, October 2009
-
Article:
Top 10 Internet Search Tips,
ArticleAlley.com, August 2009
Professional Affiliations